Programme overview
This programme aims to develop a student's intellectual ability, executive personality and managerial skills through an appropriate blending of business and general education. The programme provides students with exposure to different areas and functions of business such as Accounting, Finance, Information technology, Marketing, Human resource and Strategy. It also enables students to take a broader perspective and ability to interlink different issues in the process of decision making. Students of this programme will also learn a broad range of managerial capabilities, problem solving and communication skills.
Job opportunities
The graduates of this programme will be equipped with knowledge and skills that can help them in getting career in service as well as manufacturing sector and in different kinds of business organization and offers scope for career enhancement.
Awards: (students must register for a particular award in order to qualify for that award)
- Diploma in Higher Education
- BA (Honours)
Mode of delivery: Full time and Part time
Programme Structure
Please note that:
- Programme structures may be subject to change and
- Modules may be offered in any of the semesters in an academic year
Modules in Level 1 (first year)
|
# |
Module name |
Credits |
|
1 |
Integrated Language Skills in Business |
15 |
|
2 |
Academic Reading & Writing in Business |
15 |
|
3 |
Introduction to Business Accounting |
15 |
|
4 |
Principles of Management |
15 |
|
5 |
Principles of Economics |
15 |
|
6 |
Principles of Marketing |
15 |
|
7 |
Computer Systems and Applications |
15 |
|
8 |
Business Mathematics and Statistics |
15 |
|
|
Total Credits |
120 |
Modules in Level 2 (second year)
|
# |
Module name |
Credits |
|
1 |
English for Professional Development and Communication in Business |
15 |
|
2 |
Human Resource Management |
15 |
|
3 |
Business Law |
15 |
|
4 |
Foundation to Business Strategy |
15 |
|
5 |
Research Methods |
15 |
|
6 |
Financial Markets & Institutions |
15 |
|
7 |
Organisational Behaviour/ Small Business Start-up/ Tourism, Travel and Hospitality Industry |
15 |
|
8 |
Brand Management & Innovation/ Consumer Behaviour/ Marketing Communications/ Marketing for Tourism and Hospitality |
15 |
|
|
Total Credits |
120 |
Modules in Level 3 (third year)
|
# |
Module name |
Credits |
|
1 |
Project (Dissertation) |
30 |
|
2 |
Strategic Management |
15 |
|
3 |
Operations Management |
15 |
|
4 |
Management Information Systems |
15 |
|
5 |
International Marketing/ Service Marketing/ Sales & Relationship Management/ Retail Marketing Management/ Leisure & Visitor Attractions Management |
15 |
|
6 |
Small Business Management/ Entrepreneurship |
15 |
|
7 |
Strategic Human Resource Management/ Contemporary Issues in HR/ Employee Relations |
15 |
|
|
Total Credits |
120 |
