DipHE/BSc (Hons) Business Analytics with Artificial Intelligence
About the Programme
Today’s business is driven by data and data science. The influence of technology in all verticals of the business namely Human resources, sales, finance, manufacturing, and marketing has created a volume of data based on which decisions have to be evolved. Hence developing business analytics skills to infer and predict data becomes imperative in today’s context.
Job Opportunities
- Students will have career opportunities across the sector as business analysts/data analysts
- Students can pursue higher studies in the same field of a specialised area
- Develop unique and rewarding careers
Academic Information
| Programme Name | DipHE/BSc (Hons) Business Analytics with Artificial Intelligence |
| Academic Awards |
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| Place of Study | Majan University College, Muscat, Oman |
| Mode of Delivery | Full time and Part time |
| Registration Starts | Every September / February |
Programme Structure
Students are required to pass 8 modules totalling 120 credits in each year (level). In total students must satisfactorily complete 480 credits (32 modules) with a combination of core and specialisation modules to be eligible for the award of the DipHE/BSc (Hons) Business Analytics with Artificial Intelligence.
| # | Module Name | Core/Optional | Credits |
|---|---|---|---|
| 1 | Fundamentals of Business Management | Core | 15 |
| 2 | Fundamentals of ICT | Core | 15 |
| 3 | Omani Culture & Civilization (Non-Arabic Speakers)/ Arabic Language and Society (Arabic Speakers) | Optional | 15 |
| 4 | Arabic Language and Society | Optional | 15 |
| 5 | Integrated Language Skills in English | Core | 15 |
| 6 | English for General Reading and Writing | Core | 15 |
| 7 | Business and Entrepreneurship | Core | 15 |
| 8 | Professional Communication Skills in English | Core | 15 |
| 9 | Logical and Problem-Solving Skills | Core | 15 |
| # | Module Name | Core/Optional | Credits |
|---|---|---|---|
| 1 | Principles of Business Analytics | Core | 15 |
| 2 | Introduction to Programming | Core | 15 |
| 3 | Business Mathematics and Statistics | Core | 15 |
| 4 | Introduction to Financial Accounting | Core | 15 |
| 5 | Principles of Management | Core | 15 |
| 6 | Principles of Marketing | Core | 15 |
| 7 | Principles of Economics | Core | 15 |
| 8 | Introduction to Predictive Analysis | Core | 15 |
| # | Module Name | Core/Optional | Credits |
|---|---|---|---|
| 1 | English for Employability Skills | Core | 15 |
| 2 | Cyber Security and e-commerce law | Core | 15 |
| 3 | Digital Marketing | Core | 15 |
| 4 | Social Media Analytics | Core | 15 |
| 5 | Research Methods | Core | 15 |
| 6 | Artificial Intelligence and Machine Learning | Core | 15 |
| 7 | Big Data Analytics for Business | Core | 15 |
| 8 | Business Forecasting | Core | 15 |
| # | Module Name | Core/Optional | Credits |
|---|---|---|---|
| 1 | Strategic Marketing | Core | 15 |
| 2 | Technologies Shaping Global Markets | Core | 15 |
| 3 | Operations Management | Core | 15 |
| 4 | Business Intelligence Systems | Optional | 15 |
| 5 | Strategic and HR Analytics | Optional | 15 |
| 6 | Analytics and Risk Management | Core | 15 |
| 7 | Business Analytics Project | Core | 30 |
