Research Interests

Research interests of academic staff in the Faculty of Business Management (FoBM) include:

• Entrepreneurship
• Service Marketing
• Digital Marketing
• Business Intelligence
• Employee Engagement 
• Islamic Banking
• Capital Structure and its Impact
• Tourism
• Social Media and its Impact

Recent presentations and publications by FoBM staff

AL-Shukri, H. K. H., & Udayanan. (2019). Factors Influencing Online Shopping Intention: A study among online shoppers in Oman. International Journal of Academic Research in Business and Social Sciences, 9(3), 691–709.

Veena Tewari, (2019). Seasonality in Tourism: The case of Oman. Journal of Tourism and Management Research, 4(2), 463-476.

Venkoba Rao, Najla Al Battashi (2019). E-HRM Advantage & Value Creation – An Empirical Study of SMES in Oman. Diversification of Oman Economy for Sustainable Development: Strategic Issues and Imperatives, Muscat, CBFS, 181-188.

McGee, I. (2019). The Textual Management of the Solicit Response Move in Newspaper Fundraising Advertisements. Journal of Nonprofit & Public Sector Marketing. DOI:10.1080/10495142.2019.1656139

Chintha, S., 2018. Impact of Bank Specific and Macroeconomic Determinants on the Profitability of Commercial Banks-An Evidence from MSM listed Banks In the Sultanate of Oman. International Journal of Accounting Research, 3(4), pp. 13-2

Haq Ikram, Ul. (2017). Impact of oil prices on financial performance of corporate firms: A study of Omani companies. Journal of Accounting Research, 3(1): 34-41.

Available at: https://www.arabianjbmr.com/pdfs/AC_VOL_3_1/4.pdf  [Accessed 5 June 2017]